What is Dark Social Marketing

Dark social refers to the sharing of content through private channels, such as messaging apps, email, and text messages, that cannot be tracked by web analytics tools.

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Wrap-Up: RevTech Summit 2021

Reading Time: 5 minutes We are thrilled to announce that we will have another virtual event on April 28, 2021. If you liked the RevTech Summit, you’ll love our next one! Register now for the next Demand Gen Summit 2021 to learn more top-notch strategies for leadership skills, best selling practices, and demand generation. Now let’s recap our most…

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5 Tips to Improve your Marketing and Sales Funnel with Jim Huffman

The recent episode of Digital Conversations featuring Jim Huffman is not one to miss! He breaks down a few companies’ funnels and shares 5 ways to improve your marketing and sales methods. 1. Include In-App Product Marketing Jim breaks down the marketing funnel of a couple of companies in order to explain the best plays…

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