Why your ABM Strategy Isn’t Working with Kristina Jaramillo

Why your ABM Strategy Isn’t Working with Kristina Jaramillo

Overview Kristina outlines how to overcome a major pitfall in implementing ABM- not being personalized enough to your individual prospects.  Guest Kristina Jaramillo, president of Personal ABM, works with supply chain & tech marketers to add a personal account layer that enables them to influence revenue with new business & account expansion. An expert is…

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James Oldroyd | Demand Gen Study 2021 Results

Demand gen study 2021 results james oldroyd

Overview James Oldroyd, a distinguished expert in the field of marketing, meticulously delve into the comprehensive findings of the Demand Gen Study, a rigorous exploration aimed at unearthing emerging marketing techniques and formulating the most optimal demand generation strategy for businesses today. He not only dissect the study’s results but also provide in-depth analysis, case…

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