Posts Tagged ‘DGS Spring Drive 22’

Overview In her presentation, Heather explains the importance of budgeting and planning for demand. She also shares what agile revenue planning is and how to do so. Speaker Heather Durante is Vice President of Global Demand Gen at Keyfactor, a leader in cloud-first PKI as-a-Service and crypto-agility solutions.   Quotes “Agile Revenue Planning- Essentially, it’s…

Overview In her presentation, Jeanne explains why owning the voice of the customer is so crucial and defines what that means. She provides 5 reasons why we should consider voice of the customer meetings. Speaker Jeanne Hopkins is Chief Revenue Officer at OneScreen.ai, a company that makes it easier to buy and easier to sell…

Overview In this presentation, Jay shares how to use AI to transform offline conversations to stronger online conversations with consumers. Speaker Jay Bean is Co-Founder and CEO of FreshLime, a Customer Interaction Platform Built for Local Businesses. Jay has over 19 years of experience in digital marketing  Quotes “But the fact remains that as businesses,…

Overview In this presentation, Debbie explains what Rev Ops are, why they are so important now, and how the market is responding. Speaker Debbie Qaqish is Principal and Chief Strategy Officer at the Pedowitz group, a management consulting group that helps sales, marketing and IT executives drive more revenue. Debbie is a public speaker and…

Overview In her presentation, Michelle shares from her experience some tips and tricks that have allowed her to reach and exceed her paid search ROI goals. Speaker Michelle Mckinley is head of Growth Marketing at WorkRamp, an All-in-One Learning Platform that drives business outcomes. Michelle has over 14 years of experience in digital advertising and…

Overview In his presentation, Mckay shares the importance of measuring funnel metrics in the progression of your business. Mckay interviewed CEOs and shares his findings of what they do and do not want to hear. Speaker Mckay Allen is Vice President and Head of Marketing at Kenect, a technology platform designed to help you grow…

Overview In this presentation, Greg discusses the b2b buyers’ journey and its changing patterns. Greg stresses the importance of sales and marketing working in alignment and how they might do so. Speaker Greg Bond is Vice President of sales at Constant Contact- Providing small businesses with tools to simplify and amplify digital marketing.    Quotes…

Overview In his presentation, Mark clearly lays out the strategies that he has used to find success in sales. Mark shares examples and experiences from Domo that clarifies his points. Speaker Mark Maughan is Chief Analytics Officer at Domo, a low-code data app platform.   Quotes “So how do we bring those two things together…

Overview In her presentation, Robin introduces G2 and how it can be used in b2b companies. Robin shares the value G2 has in intent data, integrations, and marketing solutions. Speaker Robin Izsak-Tseng is VP of Revenue Marketing at G2, the largest software marketplace. Robin is a growth marketing leader with demonstrated success in a range…

Overview In this presentation, Mariah West shares three tips to drive lead gen through email marketing. Mariah explains the successful tactics that she has used in order to generate leads via email. Speaker Mariah West is VP of Marketing at ViB, a marketing agency that specializes in driving demand gen for high tech business to…