Don Simpson | Turn your Anonymous Website Visitors into Revenue

Don Simpson turn your anonymous website visitors into revenue

Overview Don delves into one of the most pressing issues for marketers- how to identify your website visitors and their intent.   Speaker We have pioneered the use of customer engagement to drive revenue for global brands for 3 decades. First in building call centers and inside sales operations, then leading in the use of live sales…

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Brian Giese | AI in the B2B World | Demand Gen Summit

brian giese ai in the b2b world contact data

Overview Brian takes a look at the direction demand gen is headed. Marketers need contact data. However, data coupled with intent is much more powerful.  Speaker Brian Giese is co-founder of TrueInfluence. His technology, InsightBase, won the 2019 MarTech Award. Customers use the True Influence Marketing Cloud to identify key business trends and identify individual contacts when they are…

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