Learn industry best practices and strategies from thought leaders.

Access our research, case studies, and e-books below.

25 Insider Secrets of Account-Based Engagement

This e-book features key strategies and takeaways from industry-leading speakers at our ABE Summit held in August 2021.

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Study- 2021 Spring Demand Gen Strategies and Trends

We surveyed 600+ demand gen professionals to learn the most effective growth strategies for 2021 and onward.

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The Demand Gen Leader's 2021 Cheatsheet

Learn 37 Lessons from 2021's best Demand Gen Leaders. We condensed the key points from 37 leaders at the Demand Gen Summit 2021.


How ChatFunnels consulting helped Pantheon book 88% more meetings

Thanks to their partnership with ChatFunnels, Pantheon was able to achieve their goals: chatbots helped them book 88% more meetings. Personalization based on intent, A/B testing, and SDR agent training contributed to this dramatic payoff.

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30 RevTech Strategies for 2021

We compiled top findings from the industry expert presentations at the RevTech Summit 2021 to help you learn how to optimize your tech stack.


25 Secrets from Experts on Demand Gen

This e-book, recapping the Demand Gen Summit 2020, features 25 marketing and sales leaders who share strategies for optimizing your company's funnel.

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2021 Annual RevTech Benchmark Study

The Annual RevTech Benchmark Study outlines marketing and sales technology usage across software groups, industries, company sizes, and geographical regions. After surveying over 800 professionals, we put together a comprehensive study with insights into the state of the sales and marketing tech industry. Learn about the essential industry trends to help your company stand out and rise above the competition.
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3 Secrets to Setting Appointments Using Bots

Understanding how to effectively book a meeting with a bot is vital in the marketing world. Demos allow buyers to see how a product or service could help their business. Using bots to schedule appointments is one way to boost sales and increase leads, while simultaneously cutting costs. In this day and age, quickly getting a hold of customers and responding fast is something that is expected. Don't let your business fall behind the times. Set up your bots, follow best practices, and test to optimize!
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5 Secrets to Killing it with Live Chat

Live chat has proven to be a crucial part of the customer experience. It lets the customer be in control of how much help they need and when they access that help. The modern customer has high expectations for customer service, making it essential to optimize your live chat practices. Keep those response times down, take time to practice, and be a human! Then watch those conversion rates skyrocket.
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5 Secrets to Increasing Webinar Attendance by 30%

Webinars are crucial to the marketing world. They provide a more engaging and hands-on experience, allow hosts to cater to their audiences, give valuable information to promote loyalty, and provide a more flexible formatting platform to spread information. We need them, and by using these tips, you can watch your webinar attendance skyrocket!