Demand Gen Summit Spring 2021
How to Leverage a Personal Brand | Sam Nelson | ChatFunnels Demand Gen Summit 2021
Overview Sam outlines how to create and leverage your personal brand to create true fans, engaging content, and financial stability. Speaker Sam Nelson is an SDR leader at Outreach and a content creator. He has leveraged his personal brand to create a large following on LinkedIn and his popular sales training newsletter. Key Points How…
Read MoreKristina Jaramillo | Using ABM to Win Untouchable, Unresponsive, Disengaged Status Quo Accounts
Overview Kristina goes over how ABM can help you create a revenue engine rather than a lead engine, drive the sales cycles with status quo accounts, re-engage with cold accounts that showed intent, and close “stuck” accounts. Speaker Kristina founded Personal ABM, where she works with supply chain & tech marketers to add a personal account…
Read MorePatrick Ketchum | Building a Team Brand in the Pandemic | Demand Gen Summit 2021
Overview In an interview with Billy, Patrick offers a comprehensive insight into how his companies have navigated the challenges posed by the pandemic through a dedicated focus on innovation and the strategic deployment of technology. Patrick delves into specific examples and case studies, elucidating how his organizations swiftly adapted their operations, implemented cutting-edge technologies, and…
Read MoreMark Emond | The 5 Essential Elements of Revenue Marketing Success | ChatFunnels Demand Gen Summit
Overview Mark explains 5 essential aspects of revenue marketing success, including research, alignment, development, engagement, and automation. Speaker Mark founded and leads Demand Spring, an organization of dynamic, experienced individuals with a passion for working with B2B Marketers in building the marketing strategies, content, and technology stacks that drive transformation and top-line results. We work…
Read MoreA Day in the Life of Your Buyer | Alice Heiman | ChatFunnels Demand Gen Summit 2021
Overview Alice Heiman underscores the significance of gaining a profound understanding of your customers’ daily lives, emphasizing the value of connecting with them on a human level. In her engaging discussion, she not only highlights the importance of empathy but also offers actionable insights on how businesses can authentically delve into the human experience of…
Read MoreBrian Giese | AI in the B2B World | Demand Gen Summit
Home » Virtual Events » Demand Gen Summit Spring 2021 » Page 3 Reading Time: 3 minutes Starting and running a thriving Saas business is so much more than just having the technology and building some software with a few unique features. So, how do you achieve success with your Saas company? In a recent podcast on Digital Conversations…
Read MoreChanging the Conversation: Driving Demand
Overview Marie shares her tips on how to use chatbots to generate a high ROI in the form of capturing leads. She details the changes we need to make in how we think about the customer’s journey. Speaker As a pioneer of measurable ROI-based marketing automation, digital marketing and content marketing, Marie has spent the past…
Read MoreKeriann Aronson | Inbound Lead Engagement Magic
Overview Keriann explains her strategy in engaging with inbound leads, including testing, qualifying, and using data and automation while maintaining a personal touch. Speaker Keriann is the Business Development Manager at Pantheon Platform. She manages and trains BDRs, often exceeding her quotas. Quotes “Since our team is made up of different functions, it’s really important to…
Read MoreRenata Centurion | Moments that Matter & Customer Centricity: Listen | Demand Gen
Overview Renata is a strategic visionary whose approach to business is centered around the art of crafting unforgettable experiences for customers. In her dynamic strategy, she recognizes that these memorable interactions not only cultivate loyalty but also act as powerful catalysts for the generation of recurring revenue streams. Her emphasis on customer-centric experiences as a…
Read MoreLorena Morales | The Intersection between ABM & RevOps
Overview Lorena explains her strategy around Revenue Operations and how both revenue and sales departments should shift their approach to the funnel. Speaker Lorena is the head of marketing at Go Nimbly, the first revenue operations consultancy with the goal of driving high-growth companies to increase revenue by 26% through eliminating operational silos. She is…
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