Top 3 Reasons To Be Grateful For Chatbots
Thanksgiving is right around the corner so it’s the perfect time to start thinking about why you’re grateful for chatbots!
There’s about two million and one reasons why we are grateful for chatbots, but let’s just highlight the top 3.
1. Chatbots Work Through the Holidays Without Complaint
Naturally, productivity slows down during the holidays. Some studies have concluded that at least 2/3 of workers would say they are less productive in December.
The holidays are a time to relax and be with family, so naturally employees tend to be more focused on home than on work. Plus the added stress that comes along with the holidays contributes to the decrease in workplace productivity.
However, extensive research has proven that chatbots do not get tired, slow down, or even complain about working through the holidays! Can you believe it?
Chatbots NEVER take time off!
But in all seriousness, it is extremely beneficial to have chatbots on your website so they can pick up the slack due to holiday downtime.
2. Automation Makes Life Easier
Chatbots are highly efficient because they automate many processes, making life easier for you and your customers.
Chatbots automate tasks such as booking meetings, FAQ/customer support, and qualifying, just to name a few.
It is extremely beneficial that booking meetings can be automated through a bot because it dodges the dreaded back and forth calling or emailing.
As customers are chatting with the bot, it can send a prompt asking if they want to book a meeting. High-intent users will click ‘yes,’ and the bot can give them a calendar drop right then and there!
Your meetings-booked rate can double when you integrate chatbots into your website!
Not only will you see a major increase in the amount of meetings booked, but the quality of those meetings will improve as well.
This is because chatbots provide 24/7 qualifying. Who wouldn’t be grateful for that?
The bot can go through the qualifying process by asking for information such as the person’s role, company size, and problems they are facing.
The bot can be used to weed out low-intent users, and help your team focus on leads that won’t waste your time.
FAQ capabilities and general customer support are also automated with chatbots.
With our software, the FAQ bot can be set up to handle all of the common customer queries, so you and your team can focus your time on more pressing matters.
This leads into the third reason to be grateful for chatbots, which is that they provide your customers with real-time engagement.
3. Provide Real-Time Engagement
Chatbots engage with the customers in the moment their interest is piqued.
They don’t have to take the time to fill out forms or attempt to get in touch with a rep over the phone or through email.
Chatbots make it easy because they engage in real time. And, as previously noted, they are available 24/7. Chatbots quickly move the sales cycle forward.
Even with FAQ bots, there is always the option to switch to live chat, so your customers will get the information they need in the moment they need it.
Real time engagement leads to increased customer satisfaction, which, in turn, leads to higher conversion rates.
Chatbots have redefined digital marketing and have become the #1 tool in guiding customers down your funnel.
They are available around the clock, which allows website visitors to engage when and where they are. Overall, everyone’s lives are made easier with chatbots.
So this Thanksgiving, remember to be grateful for chatbots!
To learn even more about the benefits of chatbots, check out this article!
If you’re interested in finding out what a bot can do for your website, book a demo with us today!