Reading Time: 2 minutes Gary Thuenrksent, who worked for Digital Entertainment Corp, sent the first email blast in 1978. History remembers it as the first ever spam email, but due to […]
Goodbye Email? Not So Fast…
All posts by Wendy Stabler
Conversational Marketing – the Bridge for the Sales and Marketing Divide
Reading Time: 4 minutes The Sales and Marketing departments don’t always see eye-to-eye when it comes to delivering the best buying experience for their customers. Generally, marketing sits at the top […]
Real Time Digital Conversations
Reading Time: 3 minutes Over the last 20 years, the way we communicate with our customers has fundamentally changed. In the 90s, the phone ruled, the pager was cutting edge, email […]
SaaS Shelfware – How to Keep the Dust off your Bot
Reading Time: 4 minutes As technology has evolved it has brought us new and better ways to work and live. This evolution has come through several tech disruptions. One of the […]
Can Machines Think – the Human Side of Chatbots
Reading Time: 3 minutes ‘Can machines think?’ Alan Turing first asked this question in a 1950 paper called Computing Machinery and Intelligence. The possibility of artificial intelligence (AI) has been debated […]
Why $4.6 Billion is Being Spent on Website Visitors that are Never Engaged
Reading Time: 3 minutes According to a Pew Research Study, 6 out of 10 (58%) of Americans search the web before making purchasing decisions. For business-to-business (B2B) customers, that number jumps […]
Sales and Marketing Chatbot Adoption – 35% of companies have figured it out, have you?
Reading Time: 3 minutes Chatbots are one of the new “hot” topics in technology. However, bots are not new. They have been around since the 1960’s and were originally called “chatterbots”. […]