Archive for January 2020
Next Generation Marketing Automation
In a recent podcast, Billy Bateman and Andrew Parker discussed the latest trends in automated messages. This topic is actually addressing the bigger trend of marketing automation, and it’s foreseeable revolutionary power. Why Use Marketing Automation? “Marketing automation drives a 14.5% increase in sales productivity and a 12.2% reduction in marketing overhead overall,” Salesforce announced,…
Read MoreThe Secret to Harnessing Viral Marketing with Sterling Beck
Overview: On this episode of digital conversations with Billy Bateman our guest is Sterling Beck head of marketing at ListReports. They discuss the future of digital marketing and how to use viral growth and word of mouth to generate leads. Guest: Sterling Beck–Sterling has a proven 10+ year history of managing teams that drive B2B…
Read MoreGrowth Organizational Strategies and Models
Reading Time: 27 minutes Overview: Dave Elkington chats with Heather Zynczak about the future of growth organizational strategy. Heather gives advice on how to come out on top after Covid. About the speaker: Heather Zynczak – Heather is a growth-oriented tech executive. She has spent the last 25+ years in Marketing, Product and Revenue leadership positions at some of the…
Read MoreThree Tips that will Double Your Landing Page Engagement
Landing pages are a great opportunity to engage potential customers in conversations. You can implement a bot that triggers in the bottom, right-hand corner of the screen. You could also have a conversational landing page with content on the left. This is usually in the form of a PDF document with a column for the…
Read MoreThe 3 Conversational Marketing Metrics that You Probably Aren’t Tracking but Should Be | Podcast
Reading Time: 4 minutes Overview: In this presentation, Billy Bateman delves into the intricacies of three pivotal conversational marketing metrics. Gain a deeper understanding of the target figures you should aspire to achieve and discover straightforward techniques to enhance these critical indicators. Host: Billy Bateman – Billy Bateman is the Co-Founder and VP of Operations for ChatFunnels, a digital…
Read MoreThe Best Digital Conversations Podcasts of 2019
Reading Time: 8 minutes Overview: This episode includes the highlights of our 2019 podcasts. They discuess a variety of topics from retargeting bots to using an omni-channel approach to improving your funnel. Featuring Mark Kilens, Hans Van Dam, Ish Jindal, Gabe Larsen and Tom Jenkins. Guests : Mark Kilens- Mark Kilens is VP of Content and Community at Drift where he…
Read MoreWhy is Your Company Overweight?
Reading Time: 3 minutes Let’s face it. You already know the answer to the question below. Why are so many people overweight? If you’re like most people, hearing the word “exercise” brings an immediate pang of guilt. To amplify the problem, many of us try to make up for not exercising by eating too much! 👀 Regardless of their current situation, most…
Read MoreThe Future of Marketing Automation with Andrew Parker
Reading Time: 15 minutes Overview: This week on digital conversations with Billy Bateman our guest is Andrew Parker, marketing executive at Family Search. They discuss the future of marketing automation and the best technology stack for you business. Guest: Andrew Parker – Mr. Parker is an accomplished marketing executive who has successfully helped companies tell their story, build an audience…
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